Eduardo P. Braun Keynote Speaker and leadership and organizational culture expert

Eduardo Braun

Leadership & Organizational Culture Expert | Author of People First Leadership | Ambassador, Global Peter Drucker Forum | Wharton MBA

Eduardo Braun has spent more than two decades in dialogue with the world's greatest leaders, from Jack Welch to Richard Branson and Jim Collins, to answer one question: what do the best do differently? His McGraw-Hill bestseller People First Leadership captures it: great leaders are chief emotions officers who put culture and people at the center of strategy. His keynotes give senior audiences a rigorous, story-driven framework for leading with purpose.

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    Eduardo Braun biography

    One of the most distinctive voices in leadership and organizational culture on the global stage, leadership speaker Eduardo Braun has spent more than two decades studying what separates leaders who build enduring organizations from those who merely manage them. An Argentine thinker trained as an industrial engineer at the University of Buenos Aires, with an MBA from the Wharton School and a Corporate Director Certificate from Harvard Business School, he has distilled thousands of hours of conversation with the world’s most consequential figures into a deceptively simple conclusion: people first.

    Braun is best known as the author of People First Leadership: Chief Emotions Officer, a book built from candid exchanges with icons including Jack Welch, Bill Clinton, Tony Blair, Jim Collins, Gary Hamel, Richard Branson, Madeleine Albright, Muhammad Yunus, and George Lucas. Published by McGraw-Hill and endorsed by Philip Kotler, Gary Hamel, and Francis Ford Coppola, it argues that the most successful leaders of our era are not primarily strategists or operators. They are chief emotions officers who build cultures rooted in trust, purpose, and human connection. The book has been translated into several languages, including a Chinese edition.

    His professional roots run through some of the most respected names in global business. Braun began his consulting career at Booz Allen & Hamilton in Paris, later joined the Etex Group, and spent years as a director of the HSM Group, the multimedia management company behind the World Business Forum. During that period he hosted two television programs, Líderes and HSM Specials, broadcast across more than 25 countries on ManagementTV, interviewing heads of state, Nobel laureates, and Fortune 500 CEOs on camera.

    The Iberoamerican Leadership Forum and the Global Peter Drucker Forum

    Today Braun channels that same curiosity into two flagship platforms. He leads the Iberoamerican Leadership Forum, the largest leadership community in the Ibero-American world, convening practitioners, academics, and entrepreneurs around the People First agenda. He also serves as Ambassador and past Conference Chair of the Global Peter Drucker Forum in Vienna, the foremost gathering of management thinkers, where he has moderated sessions and helped shape the program’s intellectual direction. He has guest lectured at Yale School of Management, IMD Business School, Babson College, and UC Berkeley, and contributes to the Leader to Leader Journal, the Huffington Post, and La Nación.

    As a speaker, Eduardo Braun offers something rare: the intellectual rigor of two decades of frontline research paired with the narrative power of a world-class interviewer. His keynotes, organized around the five roles of transformational leaders, give senior audiences a concrete framework for building high-performance cultures, aligning strategy with values, and leading through change without losing the human core of the enterprise. For organizations that want to shift how their leaders think about culture, people, and purpose, Eduardo P. Braun is an exceptional choice available through Aurum Speakers Bureau.

    Eduardo Braun Speaking Videos

    Leading Innovation
    Eduardo Braun BABSON 2014

    Eduardo Braun Keynote Topics

    What do the world's greatest leaders have in common? Across two decades of conversations with figures including Jack Welch, Bill Clinton, Jim Collins, Richard Branson, and Madeleine Albright, Eduardo P. Braun identified five roles that consistently define leaders who build extraordinary organizations: setting a compelling vision, choosing and developing talent, empowering people through smart decision-making, communicating with trust, and sustaining a culture of high performance. This keynote delivers those findings in a narrative-rich, evidence-based session that hands senior audiences both a new leadership lens and a framework they can apply from day one.

    Strategy gets an organization moving; culture decides how far it travels. In this keynote, Braun makes the case that the most powerful lever any leader controls is the emotional climate of the organization, and that the leaders who grasp this, the true chief emotions officers, consistently outperform their peers. Drawing on stories from the world's most admired companies and institutions, he offers a practical approach to diagnosing, designing, and sustaining a high-performance culture that aligns with brand, attracts top talent, and withstands disruption.

    In this one-of-a-kind multimedia session, Eduardo P. Braun brings the stage to life with exclusive footage, direct quotes, and behind-the-scenes stories from his years directing the World Business Forum and hosting the television programs Líderes and HSM Specials. Audiences hear, in Braun's own voice and through rare archival material, what figures such as Jack Welch, Tony Blair, Gary Hamel, and Francis Ford Coppola actually said about leadership, culture, failure, and success when no one was managing their message. A compelling session that turns extraordinary conversations into practical wisdom.

    Family businesses face leadership challenges that conventional management frameworks rarely address well: balancing ownership and management roles, navigating succession across generations, building governance that protects both the enterprise and family relationships, and sustaining a culture that evolves without losing its founding identity. Drawing on his work with family enterprises across Latin America and his broader leadership research, Braun gives senior family business leaders a clear, human-centered approach to the decisions that will define their organization's next chapter.

    FAQs on Booking Eduardo Braun

    Why Eduardo P. Braun?

    Booking Eduardo P. Braun means bringing one of the world's most thoughtful voices on leadership and organizational culture to your stage. What sets him apart is not only his credentials, a Wharton MBA, a Harvard Corporate Director Certificate, and a McGraw-Hill bestseller endorsed by Jack Welch and Philip Kotler, but the depth of experience behind them. Over two decades interviewing presidents, Nobel laureates, and global CEOs as director of the World Business Forum, he distilled the patterns of transformational leadership into a framework that is both intellectually credible and immediately usable. His keynotes trade motivational clichés for a genuinely new lens on culture, people, and purpose. Book Eduardo P. Braun through Aurum Speakers Bureau for your next event.

    What is Eduardo P. Braun's book People First Leadership about?

    People First Leadership: Chief Emotions Officer, published by McGraw-Hill, presents a model of leadership built on the idea that the most effective leaders today are chief emotions officers: executives who treat culture, emotional connection, and human purpose as strategic drivers of performance. The book draws on Braun's personal conversations with figures including Jack Welch, Bill Clinton, Jim Collins, Madeleine Albright, Richard Branson, and Francis Ford Coppola, extracting five leadership roles that recur across the world's most admired organizations. It has been endorsed by Philip Kotler, Gary Hamel, and Francis Ford Coppola, and translated into several languages, including Spanish and Chinese.

    What is the Global Peter Drucker Forum?

    The Global Peter Drucker Forum is an annual conference held in Vienna, Austria, widely regarded as the world's most important gathering of management thinkers and practitioners. Organized around the ideas of Peter Drucker, often called the father of modern management, it brings together leading academics, executives, and public figures to advance management thinking. Eduardo P. Braun serves as the Forum's Ambassador and has acted as Conference Chair, moderating sessions and helping shape its intellectual agenda.

    What topics does leadership speaker Eduardo Braun cover?

    Eduardo P. Braun's keynotes and workshops center on leadership, organizational culture, and people-first management. His core topics include the five roles of transformational leaders; building high-performance cultures aligned with strategy and brand; the Chief Emotions Officer framework; leading through change and uncertainty; family business governance and succession; and the role of purpose and values in driving results. Each talk is tailored to the audience and grounded in real stories from the world's most recognized leaders. To discuss the right format for your event, contact Aurum Speakers Bureau.

    How to book Eduardo Braun as a keynote speaker?

    Aurum Speakers Bureau can help you book Eduardo Braun as a speaker for your next event, conference, or board meeting. Simply fill out our contact form to inquire about Eduardo Braun's availability for a speaking engagement. One of our booking agents will respond to your request immediately and contact the speaker to let them know you want to hire them. We will assist you with obtaining speaking fees, booking information, and confirming availability for Eduardo Braun or any other top keynote speaker or celebrity of your choice.

    How much is Eduardo Braun speaking fee?

    Eduardo Braun speaking fees are determined by several factors, including the event's date, whether it's a virtual or in-person event, the duration, format, preparation required for their speech, and more. The same applies to the cost to hire any other top expert speakers and celebrities. The Speaker Fee Range listed on our website is simply a guideline and is subject to change without notice. If you would like to hire Eduardo Braun to deliver a keynote speech for your event, please fill out the contact form or email us at info@aurumbureau.com with as much detail as possible. One of our experienced agents will get in touch with you and let you know exactly how much it will cost to book Eduardo Braun.

    How can I contact Eduardo Braun?

    We only work with Eduardo Braun on paid speaking engagements. Aurum Speakers Bureau can assist you in booking Eduardo Braun and will handle all negotiations, contracts, and logistics associated with having Eduardo Braun speak at your event. We will be your sole point of contact throughout the process. Get in touch with Aurum Speakers Bureau today, and we will reach out to any motivational speaker or celebrity you want to enquire about speaking at your event. If you wish to contact Eduardo Braun for any other reason, we will be unable to assist you as we are not authorized to provide personal contact information.

    Can I book Eduardo Braun for a virtual keynote?

    Yes, Eduardo Braun is available for virtual keynotes and webinars. To book Eduardo Braun for a virtual event, please complete the contact form or send us an email to inquire about the special fees for virtual engagements.