Fred Kofman
Conscious Business Pioneer | Former VP, Google & LinkedIn | Founder, Conscious Business Center International | Top 5 Global Business Coach | Author, Conscious Business & The Meaning Revolution
David Rogers
World's Leading Expert on Digital Transformation | Faculty, Columbia Business School | Bestselling Author of 5 Books
David Rogers defined digital transformation before it had a name — and has spent decades proving it's about strategy, not technology. As Columbia Business School faculty, bestselling author of five books in 14 languages, and advisor to Microsoft, Google, and Citigroup, he is the world's foremost authority on the discipline. Audiences gain clear, actionable frameworks for leading change in the AI era.
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David Rogers biography
Digital transformation speaker David Rogers is the faculty at Columbia Business School who literally wrote the book on the discipline — and then rewrote it. He is widely recognized as the world’s leading authority on digital transformation, having defined the field before it had a name and continued to shape it through five bestselling books, executive programs spanning all six continents, and advisory work with some of the world’s most powerful organizations.
Rogers’s landmark work, The Digital Transformation Playbook (Columbia University Press), was the first book ever published on digital transformation. Now available in fourteen languages, it argued a then-contrarian position that has since become orthodoxy: digital transformation is not about technology — it is about strategy, leadership, and fundamentally new ways of thinking. The book set the agenda for executives worldwide and made Rogers the go-to voice for boards navigating disruption.
His client roster reflects the trust of the highest levels of global business. Rogers has advised and delivered strategic programs for Microsoft, Google, Citigroup, Visa, HSBC, Toyota, Unilever, Procter & Gamble, Merck, GE, Cartier, Pernod Ricard, and the government of the United Arab Emirates, among many others — across more than 60 countries. He has appeared on stages alongside Elon Musk and Google CEO Sundar Pichai, and was personally celebrated by Vietnam’s Prime Minister at the country’s inaugural National Digital Transformation Day.
The Digital Transformation Roadmap
Rogers’s most recent book, The Digital Transformation Roadmap (2023), tackles the question that has stumped practitioners for years: why do roughly 70% of digital transformation initiatives fail? His answer is structural — businesses focus on transforming their products when they must instead transform the organization itself. The book delivers a rigorous five-step framework for rebuilding any enterprise for continuous change in the age of AI, drawing on Rogers’s decades of research and fieldwork with hundreds of companies. His work has been published in MIT Sloan Management Review, Harvard Business Review, and Rotman Management Review, and he reaches over 25,000 subscribers through his weekly newsletter on digital strategy.
At Columbia Business School, Rogers serves as faculty director of executive education programs in digital business strategy and leading digital transformation, having taught more than 25,000 executives through in-person programs in New York and Silicon Valley and online. He also founded and hosts the BRITE Conference — a premier gathering of senior executives at the intersection of brands, innovation, and technology.
As a speaker, David Rogers brings a rare combination of academic rigor and hard-won practitioner insight. His keynotes cut through the noise around digital transformation, AI adoption, and organizational change to deliver frameworks that senior leaders can act on immediately. Audiences consistently describe his talks as both intellectually challenging and intensely practical — the kind of session that changes how an executive thinks about their business for years. For organizations navigating the pace of technological disruption, Rogers is among the most credible and consequential voices available.
David Rogers Speaking Videos
Digital Transformation: Driving Change in Your Organization
David Rogers on The Digital Transformation Playbook
David Rogers Keynote Topics
Most digital transformation initiatives fail not because of the wrong technology, but because of the wrong organizational structure. In this keynote, Rogers draws on his five-step Transformation Roadmap framework to show leaders exactly where and why transformation efforts stall — and what it takes to rebuild a legacy organization for continuous change in the AI era. From governance and resource allocation to culture and capability building, attendees leave with a practical architecture for making transformation stick.
The rules of competition have fundamentally changed. Platforms, data, customer networks, and AI-driven business models are reshaping entire industries — and the playbooks that worked for decades are obsolete. Rogers presents a new strategic framework for digital-era competition, illustrating how established companies can reclaim their advantage against digital-native disruptors. Drawing on real-world case studies from Disney, Mastercard, John Deere, and others, this session equips leaders with the tools to redefine their value proposition and outcompete on entirely new dimensions.
As AI accelerates across every sector, the temptation is to chase the technology. Rogers argues the decisive advantage goes to organizations that lead with strategy. This keynote explores how established companies can move beyond AI pilots to embed artificial intelligence meaningfully into their business models, decision-making processes, and customer experiences. Rogers provides a clear-eyed framework for governance, prioritization, and organizational readiness — helping leaders cut through the hype and make AI work at scale.
Rogers's foundational insight — that digital technology has transformed customers from a passive audience into a powerful, interconnected network — remains one of the most consequential ideas in modern business strategy. In this session, he explores how organizations can activate customer networks to drive growth, loyalty, and competitive differentiation. Audiences gain five actionable strategies for creating and capturing value through network effects, co-creation, and community — grounded in cases from companies across industries and geographies.
Speaker topics
FAQs on Booking David Rogers
Why David Rogers?
Booking David Rogers for your event means bringing the world's foremost authority on digital transformation to your stage. As the Columbia Business School professor who wrote the first book ever published on digital transformation — and has since published five bestsellers translated into fourteen languages — Rogers offers a depth of expertise no other speaker in this space can match. His ability to turn complex strategic concepts into clear, actionable frameworks has made him the advisor of choice for boards and C-suites at Microsoft, Google, Toyota, Citigroup, and dozens of Fortune 500 companies. His keynotes don't just inform — they shift the way senior leaders think. For events focused on digital strategy, AI adoption, organizational change, or the future of business, Rogers delivers sessions that audiences reference long after the conference ends. Contact Aurum Speakers Bureau today to check his availability.
What is The Digital Transformation Playbook about?
Published in 2016 by Columbia University Press, The Digital Transformation Playbook was the first book ever written specifically on digital transformation. Its central argument — that digital transformation is fundamentally about strategy and leadership, not technology — challenged how businesses and consultants were approaching the topic at the time. Rogers builds his framework around five strategic domains — customers, competition, data, innovation, and value — showing how legacy companies can rethink each one to compete in the digital economy. The book became an international bestseller, published in fourteen languages, and is required reading in executive education programs around the world.
What is David Rogers's latest book?
Rogers's most recent book is The Digital Transformation Roadmap (2023), which picks up where The Digital Transformation Playbook left off. It addresses the core reason roughly 70% of digital transformation initiatives fail: companies focus on transforming their products rather than rebuilding the organization itself. The book introduces a five-step framework for creating an organization capable of continuous change in the era of AI — covering shared vision, governance, resource allocation, organizational capabilities, and culture. It has been published in multiple languages and is already widely adopted by executives and business school programs.
What topics does digital transformation speaker David Rogers cover?
David Rogers covers digital transformation strategy, AI adoption for established organizations, competing in the digital economy, innovation and experimentation models, organizational change management, and the future of work and leadership in technology-driven industries. His talks are consistently tailored to senior executive audiences — board members, C-suite leaders, and heads of strategy — who need practical frameworks they can deploy in their own businesses. Whether your event is focused on AI readiness, competitive disruption, or organizational agility, Rogers delivers sessions grounded in both rigorous research and real-world advisory experience. Reach out to Aurum Speakers Bureau to discuss which keynote format best fits your event goals.
How to book David Rogers as a keynote speaker?
Aurum Speakers Bureau can help you book David Rogers as a speaker for your next event, conference, or board meeting. Simply fill out our contact form to inquire about David Rogers's availability for a speaking engagement. One of our booking agents will respond to your request immediately and contact the speaker to let them know you want to hire them. We will assist you with obtaining speaking fees, booking information, and confirming availability for David Rogers or any other top keynote speaker or celebrity of your choice.
How much is David Rogers speaking fee?
David Rogers speaking fees are determined by several factors, including the event's date, whether it's a virtual or in-person event, the duration, format, preparation required for their speech, and more. The same applies to the cost to hire any other top expert speakers and celebrities. The Speaker Fee Range listed on our website is simply a guideline and is subject to change without notice. If you would like to hire David Rogers to deliver a keynote speech for your event, please fill out the contact form or email us at info@aurumbureau.com with as much detail as possible. One of our experienced agents will get in touch with you and let you know exactly how much it will cost to book David Rogers.
How can I contact David Rogers?
We only work with David Rogers on paid speaking engagements. Aurum Speakers Bureau can assist you in booking David Rogers and will handle all negotiations, contracts, and logistics associated with having David Rogers speak at your event. We will be your sole point of contact throughout the process. Get in touch with Aurum Speakers Bureau today, and we will reach out to any motivational speaker or celebrity you want to enquire about speaking at your event. If you wish to contact David Rogers for any other reason, we will be unable to assist you as we are not authorized to provide personal contact information.
Can I book David Rogers for a virtual keynote?
Yes, David Rogers is available for virtual keynotes and webinars. To book David Rogers for a virtual event, please complete the contact form or send us an email to inquire about the special fees for virtual engagements.
