Scott Stratten

Scott Stratten has spent more than two decades proving that the conventional marketing playbook is broken — and showing organizations exactly what to do instead. As the president of UnMarketing Inc., he has built one of the most distinctive and respected voices in marketing, customer experience, and leadership on the global speaking circuit. Before founding UnMarketing, Stratten worked as a music industry marketer, a national sales training manager, an HR professional, and a college professor — a range of roles that gave him an unusually complete view of how organizations actually function, fail their customers, and miss the point of what marketing is supposed to do. He then ran one of the most successful viral video agencies in the world for nearly a decade, accumulating millions of views and the kind of front-row seat to digital culture that most marketing consultants only theorize about.

That experience became the foundation for a body of work that has shaped how a generation of business leaders thinks about brand, trust, and the customer relationship. UnMarketing, his first book, became an instant business bestseller and launched an “Un” franchise of five books in total — including UnSelling, named Sales Book of the Year by 800-CEO-READ; UnBranding; QR Codes Kill Kittens; and UnLeadership, co-authored with his wife and business partner Alison Stratten. Forbes named him a top-five social media power influencer, and his UnPodcast has surpassed one million downloads across more than 300 episodes. His client roster reads like a who’s who of global enterprise: Walmart, PepsiCo, Adobe, IBM, Microsoft, Cirque du Soleil, Saks Fifth Avenue, and Hard Rock International, among many others.

National Speakers Association Hall of Fame

In 2018, Stratten was inducted into the National Speakers Association Hall of Fame — the highest honor in the professional speaking industry, recognizing career-level excellence in platform performance and sustained audience impact. It is a distinction shared by fewer than 200 speakers in the history of the profession. The recognition reflects what event planners and attendees consistently report: that Stratten’s keynotes are not simply entertaining, but genuinely perspective-shifting. He customizes every presentation for the specific audience, industry, and moment — so nothing arrives “out of the can” and every talk feels built for the room it’s in.

As a marketing speaker, Scott Stratten delivers what the best keynotes always do: he changes the way audiences see something they thought they already understood. Whether the topic is marketing authenticity, the reality of disruption, the customer experience fundamentals that never go out of date, or the leadership principles that hold teams together when everything else is in flux, he brings the same combination of genuine insight, expert-level research, and laugh-out-loud humor to every stage. Audiences at companies from PepsiCo to Domino’s to Adobe have rated him the best speaker they have ever seen — and then asked to have him back the following year.