Jonatan Loidi
CEO, GrupoSet (7 Countries) | Disney Culture Ambassador, Latin America | TEDx Speaker | Bestselling Author | Marketing, Innovation & Customer Experience
CEO, Quantum Networks Group | NYT Bestselling Author | Expert in Disruptive Transformation & AI | Advisor to 49 Fortune 100 Companies
Charlene Li has spent three decades helping leaders see the future before their competitors do. Founder of Altimeter Group, author of seven books including New York Times bestsellers, and CEO of Quantum Networks Group, she is the world's leading expert on disruptive transformation strategy and AI leadership. Her keynotes give executives a concrete framework to transform their organizations before disruption forces their hand.
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Charlene Li has spent more than three decades on the front lines of technological disruption — not as a commentator, but as a founder, analyst, and executive who has built organizations through it. Educated at Harvard College, where she graduated magna cum laude, and Harvard Business School, she began her career covering interactive advertising and the early web at Forrester Research before the internet had reshaped a single major industry. She watched the first wave of digital transformation from the inside, developed her analytical framework for understanding how power shifts when technologies change, and has been refining it through every major disruption since.
Digital transformation speaker Charlene Li founded Altimeter Group in 2008 — a disruptive analyst firm that took on incumbent research giants Gartner, Forrester, and IDC, and was ultimately acquired by Prophet in 2015. She went on to serve as Chief Research Officer at PA Consulting, leading the firm’s global thought leadership program, before founding Quantum Networks Group, the advisory firm she now leads as CEO. Across that career, she has worked with hundreds of organizations — including Adobe, Southwest Airlines, and 49 of the Fortune 100 — on strategies for disruptive growth, AI integration, and leadership transformation. Fast Company named her one of the most creative people in business. LinkedIn recognized her as a Top Voice on company culture.
Li is the author of seven books, several of them bestsellers. Her body of work includes Groundswell (co-authored with Josh Bernoff), an early and still-cited analysis of how social technologies redistribute power between organizations and their customers; the New York Times bestseller Open Leadership, which made the case for transparency and digital engagement as leadership imperatives; and The Disruption Mindset, which argues that the companies best positioned to survive technological change are those that build disruption into their strategy rather than treating it as an external threat. Her most recent book, Winning with AI: The 90-Day Blueprint for Success, co-written with Katia Walsh and based on interviews with more than 50 executives, gives leadership teams a practical roadmap for moving past AI experimentation and generating measurable results within 90 days. She has spoken at the World Economic Forum, TED, SXSW, and the HR Technology Conference, among dozens of other major global stages.
As a speaker, Charlene Li brings something senior audiences find rare: the analytical credibility of a researcher who has studied transformation rigorously for three decades, combined with the operational experience of someone who has built and led organizations through it. Her keynotes are known for translating complex strategic dynamics into clear, actionable frameworks — not abstract forecasts. Whether addressing a 10,000-person conference or a closed executive workshop, she calibrates her content to the specific decisions her audience needs to make, and consistently leaves them with concrete steps they can implement before they leave the room.
Most organizations are not failing on AI awareness — they are failing on AI execution. In this keynote, drawn from her book of the same name and interviews with more than 50 executives generating real results, Li walks leadership teams through the decisions that separate AI leaders from AI laggards: where to focus first, how to avoid the pilot purgatory trap, how to manage workforce evolution without losing momentum, and how to build governance that enables rather than blocks progress. Audiences leave with a specific 90-day roadmap they can begin implementing immediately, grounded in what organizations that are actually winning with AI are doing differently.
Disruption is not something that happens to companies — it is something that winning companies choose to create. Li's central argument, developed across two decades of research and advisory work, is that growth drives disruption rather than the other way around, and that organizations which build disruptive ambition into their strategy consistently outperform those that treat change as a threat to be managed. This keynote identifies the three elements that define organizations with a genuine disruption mindset: a strategy oriented toward future customers, leadership that models change from the inside, and a culture that converts discomfort into competitive advantage.
Designed for senior leadership teams that have moved past the question of whether AI matters and are now wrestling with how to align around it, this session takes executives through the process of identifying high-impact AI initiatives, building organizational alignment, balancing speed with responsibility, and scaling impact across the enterprise. The output is a shared strategic vision and an actionable roadmap — not a set of principles, but a concrete plan with priorities, owners, and timelines. Available as both a keynote and an extended executive workshop format.
The most effective leaders today are not the ones who master digital tools — they are the ones who understand how their leadership style can be extended and amplified through them. Li explores how senior leaders can listen at scale, communicate with purpose across distributed organizations, and build cultures of trust and belonging in a world where AI is reshaping the nature of work itself. Drawing on more than a decade of research into digital leadership behaviors and their organizational impact, this session is designed for executives who want to lead the human side of transformation as rigorously as the technological side.
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