Management Speaker Chan Kim

Chan Kim

INSEAD Professor of Strategy | Co-Director, INSEAD Blue Ocean Strategy Institute | Co-Author of Blue Ocean Strategy & Beyond Disruption | #1 Thinkers50 Management Thinker

#1 management thinker by Thinkers50 and co-creator of Blue Ocean Strategy, speaker Chan Kim has reshaped how leaders think about growth—moving from competition in crowded markets to the creation of uncontested new ones. With books sold in 46 languages, he turns decades of research into tools executives can use. Organizations book Chan Kim to unlock blue ocean opportunities, drive nondisruptive creation, and execute strategy beyond disruption.

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    Chan Kim biography

    Bestselling author and management speaker Chan Kim is Professor of Strategy at INSEAD and Co-Director of the INSEAD Blue Ocean Strategy Institute. Together with longtime collaborator Renée Mauborgne, he created one of the most influential frameworks in modern management—Blue Ocean Strategy—which has reshaped how executives and entrepreneurs think about growth, competition, and value creation.

    The duo’s landmark book, Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant, has sold more than four million copies, been translated into 46 languages, and set an international publishing record. Their follow-up works—Blue Ocean Shift and Beyond Disruption: Innovate and Achieve Growth without Displacing Industries, Companies, or Jobs—extend the framework into execution and into a new model of innovation called nondisruptive creation. Their Harvard Business Review articles, including the classics Value Innovation and Fair Process, have sold more than a million reprints.

    From Red Oceans to Nondisruptive Creation

    Kim’s core argument is that the surest path to profitable growth is not to outcompete rivals in saturated markets (“red oceans”) but to open uncontested new market spaces where competition becomes irrelevant. With Beyond Disruption, he and Mauborgne expand that lens to argue that much of tomorrow’s growth will come from solving problems that no industry has yet addressed—creating value without displacing existing businesses or jobs. The result is a body of work that is as relevant to policymakers and social innovators as it is to Fortune 500 CEOs.

    Kim has been ranked the #1 management thinker in the world by Thinkers50, named a “guru of the future” by L’Expansion, and honored with the Eldridge Haynes Prize and multiple European Case Clearing House awards. He has advised multinational corporations across Europe, the U.S., and Asia, and served as a board member and strategic counselor to governments and global institutions.

    As a speaker, Chan Kim moves audiences from the logic of competition to the logic of creation. Executive teams book him to rethink where their next growth chapter will come from, to learn how to execute a blue ocean shift inside their own organization, and to walk away with a vocabulary their whole leadership team can use.

    Chan Kim Speaking Videos

    Chan Kim - How to create uncontested market space & make the competition
    W. Chan Kim on BLUE OCEAN SHIFT

    Chan Kim Keynote Topics

    In this keynote, Professor Kim translates Blue Ocean Strategy into a step-by-step shift leaders can actually execute. He walks through a systematic five-step process for moving a team, a business unit, or an entire company from a crowded red ocean into uncontested market space, drawing on real-world examples across industries. Kim addresses the human side of the shift—building confidence, overcoming resistance, and avoiding the most common traps—so that audiences leave with both the framework and the psychological toolkit required to reshape their industry boundaries in their favor.

    Professor Kim addresses the core dilemma facing organizations trapped in crowded, low-margin markets and offers Blue Ocean Strategy as a path out. He explains how new market space is created, shares the analytic tools that diagnose where a company sits today, and draws on cases of companies that achieved explosive growth by redefining the terms of competition rather than fighting over an existing pie. The talk equips executive audiences to stop benchmarking against rivals and start designing the next leg of growth themselves.

    Disruption is not the only—and often not the best—path to innovation. In this talk, Professor Kim introduces nondisruptive creation: the pursuit of growth by solving problems and creating markets that do not yet exist, without displacing existing industries, companies, or jobs. Drawing on examples from microfinance to Sesame Street to no-code platforms, he shows how leaders and policymakers can turn innovation into a positive-sum engine—profitable for shareholders and constructive for workers, communities, and society.

    Based on his USA Today bestseller with Renée Mauborgne, Professor Kim reframes the innovation conversation for an era in which displacement is a political and social cost, not just a competitive one. He presents a practical framework for identifying nondisruptive growth opportunities, explains why they often sit in the blind spots of R&D pipelines, and offers leaders a checklist for building them into innovation portfolios. The talk is designed for CEOs, CSOs, and chief innovation officers looking for sustainable, reputation-accretive growth.

    FAQs on Booking Chan Kim

    Why Chan Kim?

    Chan Kim is one of the authors of the defining management framework of our generation—Blue Ocean Strategy—and has been named the world's #1 management thinker by Thinkers50. His work sits on the reading list of virtually every MBA program and every serious executive education cohort, yet in the room he is a genuine teacher, turning abstract frameworks into practical choices a leadership team can make on Monday. Book Chan Kim through Aurum Speakers Bureau to give your audience a playbook for growth that goes beyond cost-cutting and competitive benchmarking.

    What is Blue Ocean Strategy?

    Blue Ocean Strategy, developed by W. Chan Kim and Renée Mauborgne, argues that sustainable, profitable growth comes from creating uncontested market space—'blue oceans'—rather than fighting for share in crowded, low-margin 'red oceans'. Instead of outcompeting rivals on existing terms, organizations use tools such as the Strategy Canvas, Four Actions Framework, and Six Paths Framework to redefine what customers value and build demand that did not previously exist. The framework has sold more than four million copies in 46 languages.

    What is nondisruptive creation?

    Nondisruptive creation is the concept at the heart of Kim and Mauborgne's book Beyond Disruption. It describes innovation that creates entirely new markets—solving problems or unlocking opportunities that nobody was previously addressing—without destroying existing industries, companies, or jobs. Examples include microfinance, Sesame Street, life coaching, and the e-sports industry. The idea reframes innovation as a positive-sum endeavor, aligning growth with the interests of workers, customers, and society.

    What kinds of events book Chan Kim?

    Chan Kim is booked by Fortune 500 leadership offsites, CEO summits, board retreats, industry conferences, government and multilateral forums, and MBA graduation keynotes—anywhere strategy, growth, or innovation is the central question. He also works particularly well as an opening or closing keynote that sets a strategic frame for a multi-day event. Contact Aurum Speakers Bureau to bring Chan Kim to your stage and give your senior audience a shared language for the next phase of growth.

    How to book Chan Kim as a keynote speaker?

    Aurum Speakers Bureau can help you book Chan Kim as a speaker for your next event, conference, or board meeting. Simply fill out our contact form to inquire about Chan Kim's availability for a speaking engagement. One of our booking agents will respond to your request immediately and contact the speaker to let them know you want to hire them. We will assist you with obtaining speaking fees, booking information, and confirming availability for Chan Kim or any other top keynote speaker or celebrity of your choice.

    How much is Chan Kim speaking fee?

    Chan Kim speaking fees are determined by several factors, including the event's date, whether it's a virtual or in-person event, the duration, format, preparation required for their speech, and more. The same applies to the cost to hire any other top expert speakers and celebrities. The Speaker Fee Range listed on our website is simply a guideline and is subject to change without notice. If you would like to hire Chan Kim to deliver a keynote speech for your event, please fill out the contact form or email us at info@aurumbureau.com with as much detail as possible. One of our experienced agents will get in touch with you and let you know exactly how much it will cost to book Chan Kim.

    How can I contact Chan Kim?

    We only work with Chan Kim on paid speaking engagements. Aurum Speakers Bureau can assist you in booking Chan Kim and will handle all negotiations, contracts, and logistics associated with having Chan Kim speak at your event. We will be your sole point of contact throughout the process. Get in touch with Aurum Speakers Bureau today, and we will reach out to any motivational speaker or celebrity you want to enquire about speaking at your event. If you wish to contact Chan Kim for any other reason, we will be unable to assist you as we are not authorized to provide personal contact information.

    Can I book Chan Kim for a virtual keynote?

    Yes, Chan Kim is available for virtual keynotes and webinars. To book Chan Kim for a virtual event, please complete the contact form or send us an email to inquire about the special fees for virtual engagements.