Shivvy Jervis
Futurist and Leading Voice on the Intersection of AI and Neuroscience
INSEAD Professor of Strategy | Co-Director, INSEAD Blue Ocean Strategy Institute | Co-Author of Blue Ocean Strategy & Beyond Disruption | #1 Thinkers50 Management Thinker
#1 management thinker by Thinkers50 and co-creator of Blue Ocean Strategy, speaker Chan Kim has reshaped how leaders think about growth—moving from competition in crowded markets to the creation of uncontested new ones. With books sold in 46 languages, he turns decades of research into tools executives can use. Organizations book Chan Kim to unlock blue ocean opportunities, drive nondisruptive creation, and execute strategy beyond disruption.
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Bestselling author and management speaker Chan Kim is Professor of Strategy at INSEAD and Co-Director of the INSEAD Blue Ocean Strategy Institute. Together with longtime collaborator Renée Mauborgne, he created one of the most influential frameworks in modern management—Blue Ocean Strategy—which has reshaped how executives and entrepreneurs think about growth, competition, and value creation.
The duo’s landmark book, Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant, has sold more than four million copies, been translated into 46 languages, and set an international publishing record. Their follow-up works—Blue Ocean Shift and Beyond Disruption: Innovate and Achieve Growth without Displacing Industries, Companies, or Jobs—extend the framework into execution and into a new model of innovation called nondisruptive creation. Their Harvard Business Review articles, including the classics Value Innovation and Fair Process, have sold more than a million reprints.
Kim’s core argument is that the surest path to profitable growth is not to outcompete rivals in saturated markets (“red oceans”) but to open uncontested new market spaces where competition becomes irrelevant. With Beyond Disruption, he and Mauborgne expand that lens to argue that much of tomorrow’s growth will come from solving problems that no industry has yet addressed—creating value without displacing existing businesses or jobs. The result is a body of work that is as relevant to policymakers and social innovators as it is to Fortune 500 CEOs.
Kim has been ranked the #1 management thinker in the world by Thinkers50, named a “guru of the future” by L’Expansion, and honored with the Eldridge Haynes Prize and multiple European Case Clearing House awards. He has advised multinational corporations across Europe, the U.S., and Asia, and served as a board member and strategic counselor to governments and global institutions.
As a speaker, Chan Kim moves audiences from the logic of competition to the logic of creation. Executive teams book him to rethink where their next growth chapter will come from, to learn how to execute a blue ocean shift inside their own organization, and to walk away with a vocabulary their whole leadership team can use.
In this keynote, Professor Kim translates Blue Ocean Strategy into a step-by-step shift leaders can actually execute. He walks through a systematic five-step process for moving a team, a business unit, or an entire company from a crowded red ocean into uncontested market space, drawing on real-world examples across industries. Kim addresses the human side of the shift—building confidence, overcoming resistance, and avoiding the most common traps—so that audiences leave with both the framework and the psychological toolkit required to reshape their industry boundaries in their favor.
Professor Kim addresses the core dilemma facing organizations trapped in crowded, low-margin markets and offers Blue Ocean Strategy as a path out. He explains how new market space is created, shares the analytic tools that diagnose where a company sits today, and draws on cases of companies that achieved explosive growth by redefining the terms of competition rather than fighting over an existing pie. The talk equips executive audiences to stop benchmarking against rivals and start designing the next leg of growth themselves.
Disruption is not the only—and often not the best—path to innovation. In this talk, Professor Kim introduces nondisruptive creation: the pursuit of growth by solving problems and creating markets that do not yet exist, without displacing existing industries, companies, or jobs. Drawing on examples from microfinance to Sesame Street to no-code platforms, he shows how leaders and policymakers can turn innovation into a positive-sum engine—profitable for shareholders and constructive for workers, communities, and society.
Based on his USA Today bestseller with Renée Mauborgne, Professor Kim reframes the innovation conversation for an era in which displacement is a political and social cost, not just a competitive one. He presents a practical framework for identifying nondisruptive growth opportunities, explains why they often sit in the blind spots of R&D pipelines, and offers leaders a checklist for building them into innovation portfolios. The talk is designed for CEOs, CSOs, and chief innovation officers looking for sustainable, reputation-accretive growth.
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