Sebastian Thrun
AI Visionary | Founder of Google X, Waymo, Udacity & Kitty Hawk | Inventor of the Self-Driving Car | Stanford Adjunct Professor
Trainer to Michael Jordan, Kobe Bryant & NBA Champions | CEO, ATTACK Athletics | NYT Bestselling Author | Elite Performance & Winning Mentality
For over 35 years, Tim Grover has been the secret weapon behind the greatest champions in sports — training Michael Jordan, Kobe Bryant, and Dwyane Wade to peak performance. The CEO of ATTACK Athletics and NYT bestselling author of Relentless, Grover gives audiences a raw, unfiltered framework for achieving at the highest level.
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For more than three decades, Tim Grover has operated at the intersection of physical excellence and mental dominance, earning a reputation as the most demanding and results-driven performance trainer in the world. As the founder and CEO of ATTACK Athletics, the Chicago-based training organization he established in 1989, Grover has worked with Michael Jordan, Kobe Bryant, Dwyane Wade, Charles Barkley, Aaron Donald, and hundreds of elite performers across the NFL, NBA, MLB, NHL, and the Olympics.
Performance speaker Tim Grover first approached Michael Jordan in 1989 with a cold proposal: let me train you, and I’ll make you better. Jordan said yes. What followed was one of the most storied trainer-athlete partnerships in sports history, producing six NBA championships and cementing Grover’s methods as the gold standard for elite performance development. He went on to work with Kobe Bryant for over a decade, helping him sustain an extraordinary level of dominance through discipline, obsessive preparation, and an uncompromising mindset that Grover calls being “Relentless.”
Grover holds a Master’s degree in Exercise Science and a Bachelor’s degree in Kinesiology from the University of Illinois at Chicago, where he competed as a Division I basketball player. In 2010, he was inducted into the UIC Hall of Fame with the Lifetime Achievement Award — recognition of both his athletic career and his transformational impact on the field of performance science.
His methods extend well beyond the gym. Grover is a New York Times bestselling author of two landmark books: Relentless: From Good to Great to Unstoppable and Winning: The Unforgiving Race to Greatness, both of which have become essential reading for athletes, executives, and anyone pursuing excellence under pressure. He was also featured prominently in ESPN and Netflix’s acclaimed documentary The Last Dance, introducing his philosophy to a global audience of millions. He is additionally the creator of The Relentless System, a digital training platform, and the original online series Breakthrough.
As a motivational speaker, Tim Grover delivers a jolt of high-voltage clarity that few speakers can match. Drawing on decades of working with the greatest competitors in the world, his keynotes cut through the noise to address what actually separates elite performers from everyone else: not talent, not resources, but mindset, relentless drive, and the willingness to do what others won’t. Audiences leave with a framework for attacking their own performance ceiling — and the uncomfortable clarity that the only thing standing between them and greatness is the choice to pursue it without excuses.
Drawn directly from the philosophy behind his New York Times bestselling book, this keynote dismantles the comfortable myths about success and replaces them with an unflinching look at what elite performance actually demands. Grover introduces his framework of Cleaners — the rare individuals who never stop, never settle, and never need external validation to keep going — and challenges every person in the room to examine which level they are truly operating at. Expect no comfort, no clichés, and no empty slogans: just a direct, powerful, and deeply practical case for choosing relentless over comfortable. This is the keynote that changes how your team thinks about what they are capable of.
In this keynote, Grover takes the lessons forged training the most competitive athletes on the planet and applies them to the team dynamics and cultural patterns that define organizational performance. He examines how winning cultures are built — not through inspiration alone, but through radical accountability, shared standards, and the elimination of the excuses and mediocrity that organizations quietly tolerate. Audiences walk away understanding exactly what is holding their team back and what it will take, practically and psychologically, to close that gap. This session is most powerful for leadership teams, sales organizations, and any group serious about elevating collective standards.
Every organization faces moments of extreme pressure — a critical pitch, a market disruption, a team in crisis. What separates those who rise from those who retreat is not talent: it is preparation, mental architecture, and the deeply embedded habit of attacking pressure rather than avoiding it. Grover draws on his years working alongside Jordan, Bryant, and Wade in the highest-pressure moments in professional sports to decode exactly what elite performers do differently when the stakes are highest. The insights translate directly to any competitive environment where execution under pressure is the difference between winning and losing.
Beyond inspiration, this workshop-style session gives attendees a structured, actionable framework for redesigning how they train, compete, and perform in their own professional lives. Grover walks participants through the core pillars of the Relentless System — physical conditioning as a mental discipline, the elimination of self-imposed limitations, decision-making under fatigue and stress, and the daily habits that compound into extraordinary long-term results. Designed for smaller executive groups or leadership offsites, this session leaves participants not just motivated, but equipped with a concrete personal performance plan.
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