Mick Ebeling
Founder & CEO of Not Impossible Labs | Award-Winning Producer & Social Innovator | Author of Not Impossible | WIRED "Agent of Change"
Chief Strategy & Research Officer, Futurum Group | Former Chief Growth Evangelist, Salesforce | 2x WSJ Bestselling Author | Thinkers50 Top 50
Tiffani Bova has delivered more than 1,000 keynotes on six continents and spent nearly 30 years at the front lines of growth, sales, and customer experience. Chief Strategy and Research Officer at The Futurum Group, former Growth Evangelist at Salesforce, and two-time Wall Street Journal bestselling author, she gives leaders evidence-based frameworks to grow smarter and faster.
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Sales speaker Tiffani Bova is one of the most recognized voices in business growth, sales transformation, and customer and employee experience. With nearly 30 years at the front lines of technology strategy and go-to-market execution, she combines practitioner experience, analytical rigor, and a stage presence that has carried her to more than 1,000 keynotes across six continents. Forbes has described her as someone who “reshapes our perception of growth.”
Bova is Chief Strategy and Research Officer at The Futurum Group, where she leads the research and strategy organization that helps companies stay ahead of fast-moving markets. She previously served as Global Growth and Innovation Evangelist at Salesforce. Before Salesforce, she was a Distinguished Analyst and Research Fellow at Gartner, where she earned the firm’s Thought Leadership Award and advised Microsoft, Cisco, IBM, Oracle, SAP, HP, and Amazon Web Services as they moved from traditional licensing to as-a-service models, work that helped create new billion-dollar divisions.
Bova is the author of two Wall Street Journal bestsellers. Growth IQ, translated into 12 languages, introduced ten growth paths companies can use to break out of stagnation and build compounding momentum. The Experience Mindset: Changing the Way You Think About Growth (Penguin Random House, 2023) shows that the real multiplier comes from improving customer and employee experience together. Endorsed by Tom Peters, it became a Wall Street Journal and Publishers Weekly bestseller.
She has been named three times to the Thinkers50 list of the world’s Top 50 Business Thinkers, recognized as a Top 50 Marketing Thought Leader, and named one of the Most Powerful and Influential Women in California by the National Diversity Council. She has taught at Columbia, Wharton, and USC, appeared in Harvard Business Review, Fortune, Fast Company, MIT Sloan Management Review, and Forbes, and hosts the podcast What’s Next! with Tiffani Bova, where her guests have included Seth Godin, Daniel Pink, Arianna Huffington, and Guy Kawasaki. Her Futurum Group leadership profile details her current research agenda.
As a speaker, Tiffani Bova brings a rare mix of analytical credibility, commercial experience, and energy on stage. Her keynotes are evidence-rich and practical, built for sales kickoffs, customer summits, and leadership meetings where teams need a clear plan for growth. Audiences leave informed, energized, and equipped with frameworks they can put to work the next morning.
Drawing from her WSJ bestselling book and her decades of advisory work with Fortune 500 companies, Bova presents her Growth IQ framework: ten distinct growth paths that companies can pursue, from customer base penetration and market acceleration to product expansion and partnership. The core insight is that most organizations default to the same one or two growth strategies regardless of market conditions, leaving significant opportunity unrealized. Bova shows leaders how to diagnose their current position, select the right growth path for their specific context, and sequence moves intelligently to build compound momentum. One of the most commercially practical growth strategy keynotes on the circuit, grounded in real case studies from her time at Gartner and Salesforce.
Bova's most recent and arguably most urgent keynote, based on her second WSJ bestseller, challenges the conventional approach to CX investment. Most companies have poured resources into improving the customer experience while systematically neglecting the employee experience required to deliver it. The result is diminishing returns, high turnover, and a ceiling on growth that CX investment alone cannot break through. Bova presents the research behind the EX-CX multiplier effect, shows what the highest-growth companies do differently, and gives leaders a five-step framework for aligning employee and customer experience in ways that drive sustainable revenue growth from the inside out.
Bova has spent three decades studying what separates high-performing sales organizations from those that plateau, and the current AI transition has redrawn the competitive map more dramatically than anything she has seen in her career. In this keynote, she presents a practical blueprint for sales transformation that accounts for AI, changing buyer behavior, and the collapse of traditional sales motions. She covers the specific behaviors and capabilities that distinguish the highest-performing sales teams, how to redesign incentive structures and sales plays for a world where self-service handles an increasing share of transactions, and what leaders must do now to future-proof their revenue organizations.
Innovation is one of the most overused and underdelivered commitments in business strategy. Bova, drawing on her Gartner research background and her experience inside one of the world's most innovative companies, presents a framework for making innovation operational: not as a special initiative or an off-site exercise, but as a systematic capability embedded in how an organization makes decisions, allocates resources, and learns from failure. She gives leaders a practical model for diagnosing the innovation barriers most common in their industry and organizational stage, and for building the culture and processes that make sustained innovation possible rather than sporadic.
Tiffani Bova has held both the research seat and the operator seat. Named three times to the Thinkers50 Top 50, author of two Wall Street Journal bestsellers, and Chief Strategy and Research Officer at The Futurum Group, she brings current data few speakers can quote. Her years at Salesforce and Gartner, advising Microsoft, IBM, and Amazon Web Services through their shift to as-a-service models, give her the credibility executives expect on the main stage. Her keynotes equip senior leaders with a growth plan they can defend in their next budget conversation. She is an ideal choice for sales kickoffs, customer summits, and leadership offsites. To book Tiffani Bova, contact Aurum Speakers Bureau and one of our founders will respond within 24 hours.
The Experience Mindset, published in 2023 and a Wall Street Journal bestseller, argues that companies hit a growth ceiling when they optimize customer experience at the expense of employee experience, and vice versa. Based on a global study Tiffani Bova led with input from thousands of executives and frontline workers, the book maps the operating habits, metrics, and leadership behaviors that compound EX and CX into durable revenue. It is required reading for any leader trying to align Sales, HR, and Customer functions behind a single growth thesis.
Across her tenure at Gartner and Salesforce and her independent advisory work, Tiffani Bova has advised many of the largest technology companies in the world, including Microsoft, Cisco, IBM, Amazon Web Services, and Salesforce itself. Her counsel has centered on how those companies should transition from traditional licensing and product models to subscription, cloud, and as-a-service models, transitions that have produced some of the most valuable enterprise franchises of the past two decades.
Tiffani Bova is a fit for sales kickoffs, customer summits, leadership and executive offsites, partner conferences, and board-level growth discussions. Her material tilts toward senior audiences (heads of sales, marketing, customer success, and HR; CROs, CCOs, CHROs, and CEOs) and adapts cleanly to technology, financial services, professional services, and consumer brands. Contact Aurum Speakers Bureau to discuss which of her topics will deliver the most for your audience.
Aurum Speakers Bureau can help you book Tiffani Bova as a speaker for your next event, conference, or board meeting. Simply fill out our contact form to inquire about Tiffani Bova's availability for a speaking engagement. One of our booking agents will respond to your request immediately and contact the speaker to let them know you want to hire them. We will assist you with obtaining speaking fees, booking information, and confirming availability for Tiffani Bova or any other top keynote speaker or celebrity of your choice.
Tiffani Bova speaking fees are determined by several factors, including the event's date, whether it's a virtual or in-person event, the duration, format, preparation required for their speech, and more. The same applies to the cost to hire any other top expert speakers and celebrities. The Speaker Fee Range listed on our website is simply a guideline and is subject to change without notice. If you would like to hire Tiffani Bova to deliver a keynote speech for your event, please fill out the contact form or email us at info@aurumbureau.com with as much detail as possible. One of our experienced agents will get in touch with you and let you know exactly how much it will cost to book Tiffani Bova.
We only work with Tiffani Bova on paid speaking engagements. Aurum Speakers Bureau can assist you in booking Tiffani Bova and will handle all negotiations, contracts, and logistics associated with having Tiffani Bova speak at your event. We will be your sole point of contact throughout the process. Get in touch with Aurum Speakers Bureau today, and we will reach out to any motivational speaker or celebrity you want to enquire about speaking at your event. If you wish to contact Tiffani Bova for any other reason, we will be unable to assist you as we are not authorized to provide personal contact information.
Yes, Tiffani Bova is available for virtual keynotes and webinars. To book Tiffani Bova for a virtual event, please complete the contact form or send us an email to inquire about the special fees for virtual engagements.
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