Yuval Noah Harari
Historian, Philosopher & World's Most-Read Nonfiction Author | Professor, Hebrew University of Jerusalem | Co-Founder, Sapienship | Author of Sapiens & Nexus
World's Foremost Authority on Rejection | Bestselling Author of 'Rejection Proof' | Most-Viewed TED Speaker | CEO of Rejection Therapy & Founder of Wuju Learning
Jia Jiang is the world's foremost authority on rejection and one of the most popular voices on resilience and confidence. His bestselling book Rejection Proof and his record-breaking TED Talk grew out of a bold experiment: seeking rejection for 100 straight days. Now CEO of Rejection Therapy and founder of Wuju Learning, he helps people and organizations turn the fear of 'no' into a tool for growth, with humor and hard-won lessons on stage.
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Motivational speaker Jia Jiang is the world’s foremost authority on rejection and one of the most popular voices on resilience, confidence, and fearless living. His viral TED Talk and bestselling book turned a personal experiment into a global movement, helping people and organizations reframe the fear of “no” into a tool for growth.
Jiang rose to global recognition with his TED Talk, What I Learned from 100 Days of Rejection, one of the most-viewed talks of all time, ranked among the top 200 out of some 60,000. The talk grew out of a bold personal challenge: for 100 straight days, he deliberately sought out rejection, making unusual requests like asking a stranger for $100 or ordering a “burger refill,” to desensitize himself to fear. The experiment became his bestselling book and #1 audiobook, Rejection Proof: How I Beat Fear and Became Invincible Through 100 Days of Rejection.
What makes Jiang’s story resonate is its honesty. He grew up in Beijing dreaming of becoming the next Bill Gates, moved to the United States at 16, and taught himself English as an exchange student in rural Louisiana. Today he is the CEO and owner of Rejection Therapy and the founder of Wuju Learning, companies built to help individuals and organizations become fearless, and he serves on the board of LifeHikes, a global professional development firm.
His latest book, The Art of Achieving Ambitious Things, builds on his One Action Goal system, a practical method for turning big, intimidating goals into a single, repeatable action. The idea reframes discipline not as forcing yourself through pain, but as learning to enjoy the hard work that ambitious goals require. His insights have reached audiences at Google, Visa, Dell, and Johnson & Johnson, and have been featured in TIME, CNN, NPR, and Bloomberg. He holds a degree in computer science from Brigham Young University and an MBA from Duke University.
As a speaker, Jia Jiang blends humor, vulnerability, and hard-won lessons into talks that are as entertaining as they are practical. Audiences leave with concrete tools to build emotional resilience, take bolder action, and treat rejection as fuel rather than a roadblock. Whether the goal is a stronger sales culture, a more innovative team, or simply the courage to ask, he shows people how to turn fear into momentum.
For most of us, the fear of rejection is the single biggest barrier between where we are and where we want to be, so we play it safe and miss the opportunity. Jia Jiang knows that fear intimately. To beat it, he spent 100 straight days deliberately seeking rejection, from asking a stranger for $100 to requesting a "burger refill," and the unexpected, often hilarious results became his viral TED Talk and bestselling book. In this high-energy keynote, he shares those stories along with practical tools to build emotional resilience, embrace risk, and turn "no" into "yes" more often than audiences think possible. People leave motivated, a little braver, and ready to face their own fears.
Why do so many ambitious goals quietly fall apart? Jiang argues that the usual answer, more willpower and grit, has it backwards, because people naturally avoid pain. In this keynote he offers a different path: discipline driven by love rather than force. Through funny, personal stories about building a business, mastering sales, public speaking, and even parenting, he shares his One Action Goal system, a method for turning a big goal into one repeatable action and learning to enjoy the hard work it takes. Audiences leave with a refreshing mindset shift and a sustainable way to chase big goals with energy instead of dread.
The strongest teams are not the ones that avoid failure; they are the ones that are not afraid of it. Drawing on his work with Fortune 500 companies, Jiang shows leaders how to build a culture where people feel safe taking risks, hearing "no," and trying again. He reframes rejection and failure as information rather than verdicts, and offers practical ways to reward courage, normalize bold asks, and keep fear from quietly shrinking what a team is willing to attempt. The result is an organization that innovates faster and bounces back stronger.
Every salesperson knows the sting of rejection, and for many it quietly caps their performance. Jiang, whose entire body of work is built on facing "no" head-on, helps sales teams strip the fear out of the ask. He shares how to reframe rejection as a numbers game and a learning tool, how to stay resilient through a tough pipeline, and how small shifts in mindset and approach lead to more "yes" answers over time. Equal parts motivating and practical, it's a keynote built to help revenue teams sell with more confidence and less fear.
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