Nathalie Nahai
'The Web Psychologist' | Behavioral Science Expert & Bestselling Author of 'Webs of Influence' | Advisor to Google, Unilever & HBR | Psychology, AI & Trust
Founder & CEO of Ring | Vice President of Home Security at Amazon | Inventor of the WiFi Video Doorbell | Author of Ding Dong & Shark Tank Alum
Jamie Siminoff invented the WiFi video doorbell in his garage, got rejected on Shark Tank, and turned that 'no' into Ring, the home security brand Amazon bought for more than a billion dollars. Now a vice president at Amazon leading its home security business, he keeps inventing at the frontier of AI. On stage, the author of Ding Dong shares a candid playbook on resilience, mission, and building products people trust.
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Innovation speaker Jamie Siminoff is the founder of Ring and a vice president at Amazon, where he leads its home security business. A lifelong inventor and entrepreneur, he is best known for building the world’s first WiFi video doorbell in his garage in 2011 and turning it into a category-defining brand used by millions of households, despite being rejected on national television along the way.
Siminoff originally pitched his video doorbell, then called DoorBot, on Shark Tank and walked away without a deal. Rather than treat that public rejection as the end, he used it as feedback: he rebuilt the product, sharpened the customer promise, renamed the company Ring, and pushed through years of funding pressure and operational setbacks. Ring went on to become a leading whole-home security platform, and in 2018 Amazon acquired it in a deal widely reported at more than one billion dollars, one of the most successful exits in consumer technology.
After the acquisition, Siminoff continued to lead Ring inside Amazon, expanding it from a doorbell into cameras, lighting, alarms, and neighborhood safety features. He stepped away in 2023 to focus on inventing and investing through his family office, then returned to Amazon in 2025 to lead its home security business once again, with a renewed focus on founder-led product thinking and practical applications of AI. A graduate of Babson College and the founder of earlier ventures including PhoneTag and Unsubscribe.com, he is also the author of Ding Dong, a candid account of how a scrappy garage startup became a household name.
As a speaker, Jamie Siminoff is direct, energetic, and refreshingly practical. He shares hard-earned lessons on turning rejection into momentum, building the kind of mission clarity that aligns and motivates teams, and leading innovation at speed without losing sight of the customer. Audiences leave with a candid founder’s playbook for resilience, invention, and building products that people trust at massive scale.
A candid look at how Siminoff turned a high-profile "no" into a global brand. He shares what actually changes outcomes after rejection: how to pull signal from feedback, hold conviction without ignoring reality, and convert setbacks into a sharper product, a stronger story, and better decisions under pressure.
For Siminoff, mission is not a tagline but an operating system. He explains how a clear mission unifies teams, speeds up prioritization, and strengthens culture, especially when resources are tight, translating Ring's "make neighborhoods safer" focus into practical tools any leader can use.
Drawing on his work leading Amazon's home security business, Siminoff explores how AI and connected devices are reshaping what "home" means. He focuses on designing trustworthy experiences across products, building smarter alerts and automation without overwhelming people, and innovating responsibly in privacy-sensitive categories.
Part inventor, part operator, Siminoff shares how he moves from a rough idea to a product millions rely on. A practical talk on curiosity, rapid iteration, customer obsession, and the grit it takes to keep building when the easy move would be to quit.
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