Swan Sit Keynote Speaker and former Global Head of Digital Marketing at Nike, Revlon, and Estée Lauder

Swan Sit

Former Global Head of Digital Marketing, Nike, Revlon & Estée Lauder | Board Director, Edgewell | Investor | Brand Strategy & Digital Transformation

Few executives have shaped digital marketing at the scale Swan Sit has — running billion-dollar e-commerce operations at Nike, Estée Lauder, and Revlon. A Harvard and Columbia-trained leader turned board director and investor, she brings real-world authority to every stage. Audiences gain sharp, actionable frameworks on brand strategy, digital transformation, and building consumer loyalty that lasts.

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    Swan Sit biography

    Swan Sit is one of the most compelling voices at the crossroads of digital marketing, brand strategy, and business transformation. With a rare blend of analytical rigor and creative instinct, she spent two decades driving growth at some of the world’s most iconic consumer brands — building the kind of digital infrastructure that now defines modern commerce.

    As Global Head of Digital Marketing at Nike, Sit oversaw the Emmy Award-winning “Dream Crazy” campaign and managed a $2 billion North America e-commerce business. At Estée Lauder, she expanded the company’s digital footprint to more than 400 sites across 50 countries, unlocking double-digit growth by partnering with unexpected cultural figures including Chelsea Handler and Iris Apfel. At Revlon, she led the brand through a comprehensive digital overhaul during a period of significant corporate transition. Across all three, her signature was the same: measurable impact, delivered at scale.

    Before entering the consumer brand world, Sit built a foundational skill set at Bain & Company as a management consultant, ran her own advertising agency, and served as a product manager at Newell. She holds a BA in Economics from Harvard University and an MBA from Columbia Business School — an academic pedigree that underpins her discipline-driven approach to creative problems.

    From the Boardroom to the Stage

    Today, Sit is an Independent Board Director at Edgewell Personal Care (NYSE: EPC), an Operating Partner at AF Ventures, and an investor in companies including AG1, Epic Games, and Groq. She has mentored at Columbia’s MBA program and taught in a range of executive learning settings. She is also building out a six-week masterclass in strategy and marketing, productizing the frameworks she has applied across Fortune 500s and growth-stage ventures alike.

    As a marketing speaker, Swan Sit commands the stage with the authority of someone who has run the campaigns, managed the P&Ls, and sat in the boardroom. Audiences leave her sessions with a clear-eyed understanding of how bold marketing decisions shape culture — and with concrete frameworks for building brands that earn loyalty rather than simply buying attention. She is a particularly compelling choice for leadership teams navigating digital transformation, emerging technology, or the pressure to build meaningful brand equity in a distracted world. Contact Aurum Speakers Bureau to book Swan Sit for your next event.

    Swan Sit Speaking Videos

    Who is Swan Sit?
    Swan Sit Is The Queen Of Clubhouse | The Tom Ward Show

    Swan Sit Keynote Topics

    The brands that endure are the ones willing to take a stand. Drawing from her time leading global campaigns at Nike — including the Emmy-winning "Dream Crazy" — Swan Sit explores the leadership decisions behind breakthrough marketing moments. This keynote examines how to develop a brand point of view that resonates with consumers, moves culture, and delivers measurable business results. Attendees leave with a framework for evaluating bold creative choices and building internal alignment around brand courage.

    In an era of fragmented attention and eroding trust, brand communities are among the most powerful — and most underutilized — assets a company can build. Swan Sit draws from her experience scaling Estée Lauder's digital footprint across 50 countries and building a 3.7-million-strong following on Clubhouse to show how organizations can engineer genuine loyalty. This session covers community architecture, creator partnerships, and the data-backed strategies that transform passive customers into active advocates.

    Digital transformation is not a project — it is a permanent condition. Swan Sit unpacks what it actually takes to keep a brand relevant through technological disruption, shifting consumer behavior, and the relentless emergence of new platforms. From legacy retail to AI-native startups, she identifies the principles that remain constant and the assumptions every marketing leader must be willing to abandon. A practical and energizing session for teams that need to move faster without losing what makes their brand great.

    Having sat on public company boards and invested in high-growth ventures across tech, consumer, and media, Swan Sit offers a rare dual perspective on how companies are evaluated from the outside — and how that should shape strategy from the inside. This keynote helps senior leaders understand what investors and board members are actually looking for, how to communicate performance in ways that build confidence, and how to make decisions that serve both short-term execution and long-term value creation.

    FAQs on Booking Swan Sit

    Why Swan Sit?

    Booking Swan Sit for your event is a strategic move that will resonate with any audience navigating the realities of modern business. She is one of the rare executives who has actually done it — running digital transformation at Nike, Estée Lauder, and Revlon, managing billion-dollar e-commerce operations, and building campaigns that won Emmy Awards. Swan doesn't speak from theory; she speaks from the P&L. Her on-stage presence is direct, engaging, and packed with actionable insight that senior leaders can apply immediately. Whether your event is focused on marketing innovation, digital strategy, brand building, or the future of consumer culture, Swan Sit delivers the kind of keynote that generates conversation long after the applause. Contact Aurum Speakers Bureau to check availability and secure her for your next conference or corporate event.

    What is Swan Sit best known for professionally?

    Swan Sit is best known for her leadership of digital marketing at three of the world's most recognizable consumer brands. At Nike, she oversaw the Emmy-winning "Dream Crazy" campaign featuring Colin Kaepernick and managed a $2 billion North America e-commerce business. At Estée Lauder, she scaled the company's digital presence to over 400 websites across 50 countries. She is also widely recognized for amassing 3.7 million followers on Clubhouse, where she built one of the platform's most influential communities focused on business, culture, and marketing.

    Did Swan Sit work at Nike?

    Yes. Swan Sit served as Global Head of Digital Marketing at Nike, one of the most coveted roles in consumer marketing. During her tenure, she oversaw the brand's Emmy Award-winning "Dream Crazy" campaign — one of the most talked-about and culturally significant advertising campaigns of the past decade — and managed Nike's $2 billion North America e-commerce business. Her work at Nike represents a high point in her corporate career and is frequently referenced as a benchmark for bold, values-driven brand marketing.

    What topics does speaker Swan Sit cover?

    Swan Sit speaks on digital transformation, modern marketing strategy, brand building, consumer engagement, emerging technology, and the future of work. Her keynotes draw directly from her experience leading global marketing organizations and her ongoing work as an investor, board director, and startup advisor. She is an especially effective speaker for executive audiences, marketing teams, and innovation-focused events. She is available for keynotes, fireside chats, and panel discussions. Reach out to Aurum Speakers Bureau to discuss how Swan Sit can be tailored to your event's specific needs.

    How to book Swan Sit as a keynote speaker?

    Aurum Speakers Bureau can help you book Swan Sit as a speaker for your next event, conference, or board meeting. Simply fill out our contact form to inquire about Swan Sit's availability for a speaking engagement. One of our booking agents will respond to your request immediately and contact the speaker to let them know you want to hire them. We will assist you with obtaining speaking fees, booking information, and confirming availability for Swan Sit or any other top keynote speaker or celebrity of your choice.

    How much is Swan Sit speaking fee?

    Swan Sit speaking fees are determined by several factors, including the event's date, whether it's a virtual or in-person event, the duration, format, preparation required for their speech, and more. The same applies to the cost to hire any other top expert speakers and celebrities. The Speaker Fee Range listed on our website is simply a guideline and is subject to change without notice. If you would like to hire Swan Sit to deliver a keynote speech for your event, please fill out the contact form or email us at info@aurumbureau.com with as much detail as possible. One of our experienced agents will get in touch with you and let you know exactly how much it will cost to book Swan Sit.

    How can I contact Swan Sit?

    We only work with Swan Sit on paid speaking engagements. Aurum Speakers Bureau can assist you in booking Swan Sit and will handle all negotiations, contracts, and logistics associated with having Swan Sit speak at your event. We will be your sole point of contact throughout the process. Get in touch with Aurum Speakers Bureau today, and we will reach out to any motivational speaker or celebrity you want to enquire about speaking at your event. If you wish to contact Swan Sit for any other reason, we will be unable to assist you as we are not authorized to provide personal contact information.

    Can I book Swan Sit for a virtual keynote?

    Yes, Swan Sit is available for virtual keynotes and webinars. To book Swan Sit for a virtual event, please complete the contact form or send us an email to inquire about the special fees for virtual engagements.