Carlos Alvarado Quesada
48th President of Costa Rica (2018-2022) | Professor of Practice, The Fletcher School, Tufts | TIME 100 Next | National Geographic Planetary Leadership Award
CEO & President, PCB Productions | Performance Director, Call of Duty Franchise | Cross-Platform Content Creator | Film, Music, Comics & AAA Gaming
Few creative leaders move between AAA games, film, music and comics with the fluency of Keith Arem. As CEO and President of PCB Productions, he has directed performance and dialog on more than 700 commercial releases, including Call of Duty: Black Ops, Modern Warfare, Titanfall and Tony Hawk's Pro Skater. On stage, Arem reveals how to craft immersive stories, lead A-list talent and build entertainment IP that crosses every platform.
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Keith Arem is one of the most influential creative directors in modern entertainment, bringing more than 30 years of interdisciplinary experience across film, music, new media, comics and AAA gaming. As Creative Director and President of PCB Productions, he leads a cross-platform content studio whose work has shaped some of the highest-grossing franchises in the history of the medium.
Gaming entertainment speaker Keith Arem is the talent and performance director behind blockbuster titles including Call of Duty: Black Ops 1 & 2 and Call of Duty: Modern Warfare 1, 2 & 3. He has worked with virtually every major publisher in the industry, including Activision, Ubisoft, Sony, Electronic Arts, Microsoft, Sega, Capcom, Nintendo and Disney, and has recorded and produced more than 700 commercial releases. His credits span the Call of Duty, Saints Row, Ghost Recon, Spider-Man, Yakuza / Like a Dragon, Tony Hawk’s Pro Skater, Persona, Rainbow Six and Titanfall franchises.
Integrating his scoring and music background, including his band Contagion on Capitol Records, with his work as a director, creator and writer, Arem weaves rich immersive stories across multiple platforms and formats. His first motion picture, The Phoenix Incident, sparked a viral marketing campaign with more than 20 million engagements and was distributed theatrically. He is now developing several feature film, interactive and immersive projects, including the graphic novels Ascend and The Exiled with Wesley Snipes, the illustrated tale Carnevil of Souls narrated by Keith David, and the upcoming Year of the Devil with Danny Trejo.
A sought-after voice on the future of interactive entertainment, Arem regularly speaks and moderates at industry events alongside top voice actors, comic creators and game directors, addressing how characters are built, performed and adapted across games, comics and beyond.
As a speaker, Keith Arem gives senior audiences an unfiltered look inside the creative engine of modern blockbuster entertainment. He shares hard-won insights on performance capture, working with celebrity talent, the convergence of film, gaming and comics, and how emerging tools, including AI, are reshaping independent filmmaking and animation. Attendees leave with a sharper understanding of how to build culturally resonant IP, lead world-class creative teams and turn original stories into franchises that travel across every platform.
Drawing on three decades inside the world's biggest game franchises, Keith offers a panoramic view of where interactive entertainment is heading. He explores the forces reshaping the industry, from new business models and audience behaviors to the convergence of games with film, music and live experiences, and what every leader should understand about the cultural and commercial power of gaming.
As the performance director behind Call of Duty: Black Ops and Modern Warfare, Keith pulls back the curtain on how modern blockbuster characters are built. He walks audiences through the craft, technology and creative decisions that turn raw performances into iconic, emotionally resonant characters at the highest level of the medium.
From directing voice and performance work with stars like Wesley Snipes, Keith David and Danny Trejo to managing A-list casts on AAA game titles, Keith shares the realities of leading high-profile creative talent. He addresses casting, on-set dynamics, communication and how to get career-defining performances from world-class artists.
Through projects like Ascend, The Exiled, Carnevil of Souls and Year of the Devil, Keith explores how original stories have become a powerful engine for cross-platform IP. He shares how graphic novels and illustrated worlds can be designed from day one to travel into film, gaming and immersive media, and what creators and studios should learn from the new wave of cross-platform storytelling.
A rare deep dive into the craft of acting for interactive media, this talk explores how technique, technology and direction come together inside the modern performance capture stage. Keith reveals the skills, tools and creative leadership required to deliver world-class performances in games and animation.
From The Phoenix Incident to current feature and immersive projects, Keith examines how AI is changing the economics and creative possibilities of independent filmmaking. He shares practical insights on integrating AI into production pipelines while protecting craft, story and the human performance at the heart of great entertainment.
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