Fredrik Haren
The Creativity Explorer | 2,000+ Speeches in 75 Countries | Author of The Idea Book, One of the 100 Best Business Books of All Time | TIA Recipient, Global Speakers Federation
Jim Hagemann Snabe
Chairman of Siemens | Former Co-CEO of SAP | Former Chairman of A.P. Møller-Maersk | Co-Author of Dreams and Details | WEF Board of Trustees
Jim Hagemann Snabe is one of Europe's most respected business leaders, Chairman of Siemens, former Co-CEO of SAP, and former Chairman of Maersk. He has guided century-old institutions and technology giants alike through profound reinvention, and distilled his approach into the influential "Dreams and Details" leadership model. On stage, he turns decades at the summit of global business into practical wisdom on transformation and leadership.
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Jim Hagemann Snabe biography
Jim Hagemann Snabe has led at the very top of some of the world’s most important companies, and built a leadership philosophy admired far beyond them. As former Co-CEO of the software giant SAP, current Chairman of Siemens, and former Chairman of the shipping leader A.P. Møller-Maersk, he has guided century-old industrial institutions and fast-moving technology firms alike through profound reinvention. The Financial Times has called him one of Europe’s leading industrialists and transformational leaders, a reputation built on results, not slogans.
Leadership speaker Jim Hagemann Snabe served as Co-CEO of SAP from 2010 to 2014, where he and Bill McDermott roughly doubled the company’s value while earning a 99 percent employee approval rating, ranking them among the highest-rated CEOs in the world. He went on to chair Maersk, where he championed one of industry’s most ambitious decarbonization commitments, and today chairs the supervisory board of Siemens. He also serves on the boards of C3.ai, Temasek, and Bloom Energy, and as a member of the Board of Trustees of the World Economic Forum.
Dreams and Details: Reinvention from a Position of Strength
Snabe distilled his approach into the influential book Dreams and Details, co-authored with Mikael Trolle, which argues that the hardest and most important time to reinvent a company is when it is still succeeding. His model pairs the power of an inspiring “dream” to mobilize people around something meaningful with the disciplined “details” that build the capabilities to get there. An adjunct professor at Copenhagen Business School and co-author of Tech for Life, he is also a leading voice on humanistic, responsible technology and on the role of business in solving society’s biggest challenges.
As a speaker, Jim Hagemann Snabe is visionary, warm, and deeply credible, translating decades at the summit of global business into practical wisdom for leaders. He speaks on reinvention and transformation from a position of strength, leadership in the age of AI and digital disruption, sustainability and decarbonization as business strategy, and the responsible use of technology. Audiences leave inspired to lead bolder change, and equipped with a concrete model for making it happen.
Jim Hagemann Snabe Speaking Videos
Jim Hagemann Snabe: Dreams and details for a decarbonized future | TED Countdown
The Voice of Business with Jim Hagemann Snabe | C3 Transform 2025
Jim Hagemann Snabe Keynote Topics
Snabe's signature keynote, drawn from his acclaimed book, tackles the hardest challenge in business: why successful companies so often fail to change, and how to reinvent before decline forces your hand. He shares his model of pairing an inspiring "dream" that mobilizes people with the disciplined "details" that build real capability, illustrated by his own transformations of SAP, Maersk, and Siemens. A practical, proven framework for leading bold change from a position of strength.
Having chaired a leading AI company and two industrial giants deploying it at scale, Snabe offers a rare, grounded perspective on artificial intelligence and leadership. His central message, that technology is not the source of our brilliance but the amplification of our intent, challenges leaders to get clear about their purpose for AI and to keep humans firmly at the center. A thoughtful, optimistic take on leading responsibly through the AI revolution.
At Maersk, Snabe set audacious decarbonization goals for one of the world's largest shippers, then exceeded them, proving that sustainability and profitability reinforce rather than oppose each other. He shows leaders how bold environmental commitments can drive innovation, talent, and growth, and why decarbonization is one of the greatest business opportunities of the century rather than merely a cost. Grounded in real results at industrial scale.
A WEF trustee and co-author of Tech for Life, Snabe explores how businesses can harness technology to make the real world more livable and sustainable, while avoiding the unintended harms seen elsewhere in the digital economy. He makes the case for a more responsible, human-centered model of capitalism, and shows leaders how purpose and profit can work together to build organizations that thrive and contribute to society.
Speaker topics
FAQs on Booking Jim Hagemann Snabe
Why Jim Hagemann Snabe?
Booking Jim Hagemann Snabe brings audiences a leader of genuinely rare stature, someone who has sat in the top seat at SAP, Siemens, and Maersk and guided each through major transformation. Unlike speakers who theorize about change, he has actually led it at global scale, which lends unusual weight to his practical, proven "Dreams and Details" model. He is visionary yet warm, pairing big-picture vision on AI, sustainability, and reinvention with concrete, actionable guidance, and his 99 percent employee approval rating as Co-CEO speaks to the human-centered leadership he teaches. He is ideal for events on leadership, digital transformation, sustainability, and the future of business. To bring Jim Hagemann Snabe to your next event, contact Aurum Speakers Bureau.
Who is Jim Hagemann Snabe?
Jim Hagemann Snabe is a Danish business leader widely regarded as one of Europe's foremost experts on leadership and transformation. He is the current Chairman of Siemens, the former Co-CEO of SAP (2010-2014), and the former Chairman of A.P. Møller-Maersk. He also serves on the boards of C3.ai, Temasek, and Bloom Energy, and is a member of the Board of Trustees of the World Economic Forum. An adjunct professor at Copenhagen Business School, he is the co-author of the influential leadership book Dreams and Details, as well as Tech for Life, and is known for his focus on reinvention, sustainability, and responsible technology.
What is the "Dreams and Details" leadership model?
"Dreams and Details" is the leadership model Jim Hagemann Snabe developed and set out in his book of the same name, co-written with Mikael Trolle. Its central insight is that the best time to reinvent an organization is from a position of strength, while it is still succeeding, rather than waiting for crisis. The model combines two elements: the "dream," an inspiring and ambitious vision that mobilizes people around something meaningful, and the "details," the specific capabilities, decisions, and disciplines that turn that vision into reality. Snabe developed and tested the approach through his own transformations of SAP, Maersk, and Siemens, making it a practical framework rather than abstract theory.
What topics does Jim Hagemann Snabe speak on?
Jim Hagemann Snabe speaks on reinvention and transformation from a position of strength, leadership in the age of AI, sustainability and decarbonization as business strategy, and responsible technology and the future of business. His keynotes suit events on leadership, digital transformation, sustainability, innovation, and business strategy. To book Jim Hagemann Snabe as a speaker, contact Aurum Speakers Bureau.
How to book Jim Hagemann Snabe as a keynote speaker?
Aurum Speakers Bureau can help you book Jim Hagemann Snabe as a speaker for your next event, conference, or board meeting. Simply fill out our contact form to inquire about Jim Hagemann Snabe's availability for a speaking engagement. One of our booking agents will respond to your request immediately and contact the speaker to let them know you want to hire them. We will assist you with obtaining speaking fees, booking information, and confirming availability for Jim Hagemann Snabe or any other top keynote speaker or celebrity of your choice.
How much is Jim Hagemann Snabe speaking fee?
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How can I contact Jim Hagemann Snabe?
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Can I book Jim Hagemann Snabe for a virtual keynote?
Yes, Jim Hagemann Snabe is available for virtual keynotes and webinars. To book Jim Hagemann Snabe for a virtual event, please complete the contact form or send us an email to inquire about the special fees for virtual engagements.
